AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |
Back to Blog
Project canvas maker12/23/2023 ![]() The first time you engage with the canvas, I recommend printing it out or projecting it on a whiteboard and going to town (see below for a PDF). Transparency: Your team will have a much easier time understanding your business model and be much more likely to buy in to your vision when it’s laid out on a single page.Flexibility: It’s alot easier to tweak the model and try things (from a planning perspective) with something that’s sitting on a single page.Focus: Stripping away the 40+ pages of ‘stuff’ in a traditional business plan, I’ve seen users of the BMC improve their clarify and focus on what’s driving the business (and what’s non-core and getting in the way).Fundamentally, I find it delivers three things: The Canvas is popular with entrepreneurs and intrapreneurs for business model innovation. Cost Structure: What are the business’ major cost drivers? How are they linked to revenue?.Key Partnerships: What can the company not do so it can focus on its Key Activities?.Key Resources: What unique strategic assets must the business have to compete?.Key Activities: What uniquely strategic things does the business do to deliver its proposition?.Revenue Streams: How does the business earn revenue from the value propositions?.Customer Relationships: How do you interact with the customer through their ‘journey’?.Channels: How are these propositions promoted, sold and delivered? Why? Is it working?.Value Propositions: What’s compelling about the proposition? Why do customers buy, use?. ![]() Customer Segments: Who are the customers? What do they think? See? Feel? Do?.Together these elements provide a pretty coherent view of a business’ key drivers–
0 Comments
Read More
Leave a Reply. |